What is the Role of a Wireless Application Service Provider?

A Wireless Application Service Provider (WASP) helps companies and their customers to stay in touch via mobile technology. What makes these providers, like Integrat in South Africa, so special is the fact that they are highly specialized and you won't simply find one around every corner.

For many people the term Wireless Application Service Provider sounds foreign. This is partly due to the fact they mainly operate behind the scenes to make high-end mobile communication possible. Many things we take for granted, such as topping up your airtime over your phone, would be hard pressed to do without them.

Naturally, different WASPs will provide different kinds of mobile services and products. A few of the well-known services you are using on a daily basis, thanks to service providers like Integrat, are:

Most of the time we don't think about how we are using our mobile phones, but somewhere, someone has to make all of this possible. That "someone" is Wireless Application Service Providers.

Can you imagine your life without the comfort of your cell phone? Ask yourself: how many of your daily activities are directly related to your mobile? Although some might find it annoying, we can even receive adverts from our favourite stores on our handsets - something that was unheard of years ago.

WASPs like Integrat make people's lives easier by ensuring that we are able to access a world of entertainment and services via a device that can fit in your pocket. Not to mention, they help save companies, as well as their customers, a lot money and hassle when it comes to communicating. They play a very important role in the evolution of mobile technology, services and products and will continue to do so for years to come.